Off market sales became popular when Sydney’s property market was white hot.
Off market sales have always existed. But they started to become a standard feature of the Sydney property market in the strong conditions that existed between about 2013 and 2017.
That’s because going off-market has always been a strategy that tends to work very well in tight property markets, especially for high-end properties. With limited supply and enough interest in a property, it can let a seller cut straight to the people most likely to buy without the need to go through a lengthy public market campaign.
